As I write this, I’m snacking on Julie’s Biscuits paired with a cold glass of milk. Cookies and milk is something I haven’t done since I was a little girl but Julie’s, for some reason, tastes like my childhood.
Julie’s Biscuits is not Julie’s Bakeshop. There are some similarities (for starters, both companies were established the same year– 1981) but the former is a Malaysian biscuit company while the latter is a local bakeshop chain.
I only learned of Julie’s Biscuits last month, when I got the invite to fly to Malacca, Malaysia with other bloggers to visit their factory and learn more about them. I immediately accepted, even though being around strangers gives me mild anxiety, because who in their right mind wouldn’t? I get a free 4-day trip and get to visit a cookie factory! Hanging out and getting to know other bloggers and the Julie’s Biscuits team also turned out to be a great experience because everyone was just lovely and funny. ♥
Being with other bloggers means there will be countless of photos taken and no one will even complain.
We arrived at KLIA around 8PM and were greeted by Julie’s Biscuits employees holding a huge, yellow Julie’s banner.
I was squealing internally because what a way for Malaysia to say hello! Little did I know, we’d have an even bigger welcome the next day…
Julie’s Biscuits Factory Tour
We were up bright and early less than 12 hours later for the factory tour. Julie’s Biscuits has three factories in Malacca, each one making different things. We were going to Factory 1 were their biscuits are baked with love; if you ask me, I would have loved to go to the Love Letters factory as well simply because I LOVE WAFER STICKS.
The first thing I noticed when I got off our tour bus was the smell: the faint buttery scent of freshly baked biscuits filled the air. I was still stuffed from our hotel breakfast but I wanted cookies and I wanted it then and there. We walked through the gates and saw a group of Julie’s employees gathered around to greet us. They yelled and waved hello and we yelled and waved back our hellos. Then they started singing and dancing!
Julie’s, you sure know how to make people feel special! ♥
After tons of selfies with the Julie’s mascots and taking a group photo, we proceeded to the press room where Mr Martin Ang, Julie’s Director, told us all about the company’s history, their philosophy, and the values they stand for. Julie’s philosophy is simple and should apply to every culinary brand out there: What we don’t eat, we don’t let people eat.
I took a bite of the Le-mond Cheddar Cheese Cream Puff Sandwich and felt like I was eight again, when my brother and I would sit in front of the TV after summer swimming lessons, watching Sonic the Hedgehog and snacking on cheese Combos that our relatives sent from the States.
Soon, it was time to don our safety uniforms and check out the production line!
It was sweltering inside. It was silly of me to expect anything else, because it’s a given there’d be factory-grade ovens churning out tons of freshly baked golden biscuits. BOY, WAS IT HOT. We had to wear coats over our clothes and I felt sweat trickling down my back. It was totally worth it, though, because we swiped biscuits off the production line and ate them as we made our way through the factory. THIS WAS DANGEROUS AND REALLY NOT ALLOWED, by the way.
I love seeing how things are made and watching hundreds of thousands of biscuits flow past me was a little mesmerizing.
The tour ended with us filling our coat pockets with newly packed Julie’s Peanut Butter Biscuits lol. We had no shortage on snacks.
Julie’s Biscuits Dessert Class
After a buffet lunch of delicious BUT SPICY Malaysian dishes (the nasi lemak fried chicken was my favorite because I am forever 12), it was time to make our very own layer cakes using Julie’s Biscuits!
It was a contest and Camie won! She can totally make it as a cake decorator.
With a little bit of creativity, you can use Julie’s products to create other desserts. Here are some examples:
On the left is a strawberry cheesecake with Julie’s Oat25 as the crust and on the right is cookies and cream ice cream that used Julie’s x Hershey’s Chocolate Chip Hazelnut. I wish they’d give us the recipe lol.
Win 1 of 3 Julie’s Biscuits Gift Packs!
I want to share the love with you guys so Julie’s is giving me three gift packs to raffle off so that you, too, can taste their super delicious snacky things. You don’t have to wait to win my giveaway to try them out, though! Locally, you can find Julie’s Biscuits at supermarkets and convenience stores (spotted some at Family Mart!). They’ve very affordable and quite addicting, especially the Le-mond puff sandwiches! The Chocolate Hazelnut flavor tastes like Nutella. :)
Winners must be able to pick-up their prizes at the Nuffnang PH office at The Fort!